Sahara announces its association with Badminton Sensation Saina Nehwal


Lucknow, December 19, 2012: Sahara India Pariwar, the multi business conglomerate and the prime promoter and patron of sports in India, today announced its association with Badminton Sensation, Ms. Saina Nehwal. As a part of the association Ms. Saina Nehwal will don Sahara logo while playing at tournaments worldwide. Ms. Saina who recently bagged the Bronze Medal in the Women’s singles of London Olympics 2012 and has also won the recently held top level badminton competition, Denmark Open.

Sahara India Pariwar has supported, felicitated and adopted many sports and sportspersons in various capacities so that they can bring laurels to our beloved country. The sportsmen include Sri Gagan Narang, Shri Abhinav Bindra, Ms. Tejaswini Sawant, Shri Vijender Singh, Shri Sushil Kumar, Ms. Mary Kom, Shri Yogeshwar Dutt, Shri Vijay Kumar, Ms. Sania Mirza, Ms. Dola Banerjee, Shri, Asher Noria, Shri Kapil Dev, Shri Sourav Ganguly, Ms. Jyotirmay Sikdar, Shri Zaheer Khan, Lt. Col. Rajyavardhan Rathore, Shri Gagan Ajit Singh, Shri Harbhajan Singh, Shri Yuvraj Singh, Shri Leander Peas, Shri Rahul Dravid, Shri Virendra Sehwag and Ms. Bula Chowdhury.

“We are proud to announce Sahara India Pariwar’s association with Ms. Saina Nehwal” said Mr. Ashok Roy Choudhury, Executive Director, Sahara India Pariwar. In the ceremony Ms. Kumkum Roy Choudhury, Executive Director, Sahara India Pariwar said, ‘We are happy that Ms. Saina Nehwal is now a part of our family, we welcome her in Sahara India Pariwar.”

On this occasion Shri Abhijit Sarkar, Head – Corporate Communications, Sahara India Pariwar and Director -Sahara Adventure Sports Limited said, “Ms. Saina Nehwal has always brought laurels to our beloved nation and we are proud to take our association with her a step forward. We wish her to win fresh laurels for the country in the international sporting arena and be a beacon of hope and a fountain of inspiration. Ms. Nehwal’s successes has led many, especially girls in India, towards sports and inspired them to excel and play for the nation.”

On this occasion Ms. Saina Nehwal said, “It’s a great honour to be associated with Sahara India Pariwar which apart from being a huge business conglomerate has also done tremendously for the cause of promotion of sports in India. This has certainty boosted my confidence and I am sure that I will be able to bring pride to the nation”.